Several years past, Disney spent their advertising dollars to entice the older age group (mature visitors) back to their parks. Scene: Daughter driving off in VW Bug, headed to college.Voice-over: “My parents will be so sad when I’m gone. I don’t know what they’ll do.” Scene: Mom & dad, in full Mickey Mouse regalia, riding the roller coasters at Disney World. So, when the 19.9 million students (projected student starting figure for 2018) finally leave for college, do mom & dad mourn their leaving? The wallet probably does. According to this year’s figures, 25.5 Billion – yep, that’s with a ‘B’ will be spent to put kids into university for the first-time, or send those […]
